See every lead as a complete story.
Go beyond conversations. Every lead gets a living profile that combines their YouTube views, website visits, DM history, call outcomes, and AI-scored buying intent into one intelligence view.
Every touchpoint from first click to close, in chronological order.
Scored 0-100 based on content engagement, web behavior, DM responsiveness, and pipeline progression.
Your closer sees everything about a lead before picking up the phone.
Every lead is a person, not a row in a spreadsheet.
Most CRMs show you a name and a status. Mochi shows you the entire story of how someone discovered you, engaged with your content, talked to your team, and decided to buy.
Email captured
Automatic form detection
The pixel listens for form submit events on every page it's installed on. When a visitor fills out any form — Typeform, Jotform, Tally, native HTML, or any embedded form — we capture the email automatically.
@jessica
youtube
https://ig.com/q0Sd-mE
Niche video
DM
https://fb.com/q0S
@becca
youtube
https://ig.com/q0S
When a lead clicks a Mochi tracking link from YouTube or a DM, we drop a cookie. When they land on your page with the pixel installed, we read that cookie and connect the visit to the original click.
After installing the pixel, Mochi shows you exactly which pages have it installed, when the last event was received, and event counts by type.
The pixel tracks how far visitors scroll (25%, 50%, 75%, 100%) and how long they spend on each page.
Connect multiple YouTube channels — your main channel, your podcast, your personal brand. See all videos in one dashboard. Each channel syncs independently and new uploads are detected automatically via webhook.
Your closers shouldn't walk into calls blind. They shouldn't ask so how did you hear about us?' when you already know the lead watched 3 YouTube videos, spent 14 minutes on your VSL, filled out an application, and told your setter they're worried about time commitment.
All of that information exists. It's just scattered across Instagram, YouTube Analytics, your website, and your closer's memory. Mochi puts it in one place, scores it, and generates a brief your closer can read in 30 seconds before picking up the phone. That's the difference between a $3,000 close and a missed opportunity.
How does lead scoring work?
Can my closers see the pre-call brief?
What happens when an unknown visitor identifies themselves?
How do you match YouTube viewers to IG leads?
Can I sort leads by score?
Does the score affect anything automatically?
Full journey tracking, AI scoring, and pre-call briefs for every lead in your pipeline.