Every Mochi event, wired into the rest of your stack.

Connect Mochi to 6,000+ apps. Sync leads to Google Sheets, get Slack alerts when deals close, and build workflows that scale your sales—without manual data entry.

Real-time webhook triggers — zero delay

What automation actually removes

Every lead, status change and payment moves to your other tools the moment it happens, so nobody has to re-type it.

Save Hours Weekly

Stop manual data entry. Every lead, status change, and payment syncs automatically.

Never Miss a Hot Lead

Real-time notifications mean you respond faster and close more deals.

Connect Your Stack

Mochi becomes the hub for your Instagram sales data, flowing to every tool you use.

Volume Without Admin

Doubling your DM volume should not mean doubling the data entry behind it.

Three steps from event to action

Mochi handles the data. Zapier handles the routing. You handle the deals.

Events happen in Mochi

Whenever something important happens in Mochi—a new lead from Instagram DMs, a status change as they move through your funnel, a deal won or lost, or a payment created—Mochi captures it instantly.

New lead from Instagram DM

Lead status changed

Deal won or lost

Payment created

Zapier triggers instantly

Your apps update automatically

Events happen in Mochi

Whenever something important happens in Mochi—a new lead from Instagram DMs, a status change as they move through your funnel, a deal won or lost, or a payment created—Mochi captures it instantly.

New lead from Instagram DM

Lead status changed

Deal won or lost

Payment created

Zapier triggers instantly

Your apps update automatically

Events happen in Mochi

Whenever something important happens in Mochi—a new lead from Instagram DMs, a status change as they move through your funnel, a deal won or lost, or a payment created—Mochi captures it instantly.

New lead from Instagram DM

Lead status changed

Deal won or lost

Payment created

Zapier triggers instantly

Your apps update automatically

Six events that power your workflows

Every meaningful action in your Instagram sales pipeline can trigger a Zap.

New Lead

Most used

When a new lead is created from Instagram DMs, comments, or story mentions

Lead Status Changed

When a lead moves through your sales funnel stages

Lead Won

When a deal is marked as won—celebrate and sync!

Lead Lost

When a deal is lost—track reasons and learn

Payment Created

When a new payment is recorded for a lead

Payment Paid

Revenue Signal

When a payment is marked as complete

What teams actually build with it

The setups Instagram sales teams put in place on day one.

Spreadsheet Sync

Auto-export every lead to Google Sheets

Automatically export every new lead to Google Sheets. Build reports, share with your team, and never copy-paste again.

Team Alerts

Instant Slack alerts on every deal move

HubSpot / Salesforce

Push lead data to your existing CRM

Routing

Zapier

Zapier routes the event data to connected apps

Successful

Google Sheet

Google Sheets get new row

Notification

Slack posts an alert

Creating

Successful

Auto-synced via Zapier

Mochi Bot

10:24 AM

Deal Won! 🎉 @sarah_styles closed for $299

Funnel: VIP Package → Won

Mochi Bot

10:24 AM

Hot lead! @mike_fitness just replied in DMs

Source: Story mention • Assigned to: Alex

Mochi Bot

10:24 AM

@bella_beauty messaged via Story mention

Source: Story mention • Assigned to: Alex

CRM Pipeline View

New Lead

12 leads

HubSpot

Contacted

8 leads

Salesforce

Qualified

5 leads

Pipedrive

Last synced: 2 seconds ago

Spreadsheet Sync

Auto-export every lead to Google Sheets

Automatically export every new lead to Google Sheets. Build reports, share with your team, and never copy-paste again.

Team Alerts

Instant Slack alerts on every deal move

HubSpot / Salesforce

Push lead data to your existing CRM

Routing

Zapier

Zapier routes the event data to connected apps

Successful

Google Sheet

Google Sheets get new row

Notification

Slack posts an alert

Creating

Successful

Auto-synced via Zapier

Mochi Bot

10:24 AM

Deal Won! 🎉 @sarah_styles closed for $299

Funnel: VIP Package → Won

Mochi Bot

10:24 AM

Hot lead! @mike_fitness just replied in DMs

Source: Story mention • Assigned to: Alex

Mochi Bot

10:24 AM

@bella_beauty messaged via Story mention

Source: Story mention • Assigned to: Alex

CRM Pipeline View

New Lead

12 leads

HubSpot

Contacted

8 leads

Salesforce

Qualified

5 leads

Pipedrive

Last synced: 2 seconds ago

Spreadsheet Sync

Auto-export every lead to Google Sheets

Automatically export every new lead to Google Sheets. Build reports, share with your team, and never copy-paste again.

Team Alerts

Instant Slack alerts on every deal move

HubSpot / Salesforce

Push lead data to your existing CRM

Routing

Zapier

Zapier routes the event data to connected apps

Successful

Google Sheet

Google Sheets get new row

Notification

Slack posts an alert

Creating

Successful

Auto-synced via Zapier

Mochi Bot

10:24 AM

Deal Won! 🎉 @sarah_styles closed for $299

Funnel: VIP Package → Won

Mochi Bot

10:24 AM

Hot lead! @mike_fitness just replied in DMs

Source: Story mention • Assigned to: Alex

Mochi Bot

10:24 AM

@bella_beauty messaged via Story mention

Source: Story mention • Assigned to: Alex

CRM Pipeline View

New Lead

12 leads

HubSpot

Contacted

8 leads

Salesforce

Qualified

5 leads

Pipedrive

Last synced: 2 seconds ago

Rich lead data, ready to flow

Every Zapier trigger carries a comprehensive payload so your destination apps always have complete context.

Lead info

Lead info

Instagram username

Full name

Profile picture URL

Contact Details

Contact Details

Phone number

Email address

Sales Data

Sales Data

Current status

Previous status

Funnel stage

Source Tracking

Source Tracking

Lead source (DM / Comment / Story)

Post ID

Media type

Team Assignments

Team Assignments

Setter info

Closer info

Automation Metadata

Automation Metadata

Automation that captured the lead

Tags

Custom fields

Timestamps

Timestamps

Created at

Updated at

Event time

Message content is never shared—we respect Instagram's platform policies and your customers' privacy.

Message content is never shared—we respect Instagram's platform policies and your customers' privacy.

vnce

difaino

nik setting

joshua kaats

fxalex

alex eubank

daniel budden

ebrahim

maxxinhouse

vnce

difaino

nik setting

joshua kaats

fxalex

alex eubank

daniel budden

ebrahim

maxxinhouse

vnce

difaino

nik setting

joshua kaats

fxalex

alex eubank

daniel budden

ebrahim

maxxinhouse

vnce

difaino

nik setting

joshua kaats

fxalex

alex eubank

daniel budden

ebrahim

maxxinhouse

vnce

difaino

nik setting

joshua kaats

fxalex

alex eubank

daniel budden

ebrahim

maxxinhouse

vnce

difaino

nik setting

joshua kaats

fxalex

alex eubank

daniel budden

ebrahim

maxxinhouse

Works with your favorite apps